Genre maestro Eli Roth is set to direct Ice Cream Man (no relation the 1995 cult classic starring Clint Howard) , an upcoming original horror financed and produced by Media Capital Technologies (MCT) and The Horror Section.
Plot details are still under wraps, but according to Variety, Ice Cream Man will tell the story of an idyllic summer town descending into madness when an ice cream man serves kids sweet delights with horrifying results. Roth also writes, from an idea he's reportedly had for over 20 years.
The Horror Section, Roth's new independent studio, was formed with the goal of making the kind of independent scary movies that made him famous, like Hostel and Cabin Fever.
Roth, whose holiday-themed slasher Thanksgiving was a horror hit back in 2023, expands:
“I’ve had this idea for a long, long time, and studios were too afraid of my early drafts. Now’s the time to push the envelope farther than I ever have with what I think will be my most terrifying and insane film to date […] Films like Ice Cream Man are what we created The Horror Section for, to make unrated, boundary-pushing theatrical events the horror fans can all scream about for years. I’m very lucky to have such fantastic partners like MCT and, of course, all the investors in The Horror Section.”
MCT Principals Christopher Woodrow and Raj Singh tease that Ice Cream Man could be the start of a new horror series:
“Working with Eli is always a privilege, and this film feels fresh and exciting as it’s his first original project in the independent market in nearly a decade […] We believe Ice Cream Man will mark the start of the next great horror franchise with massive commercial potential.”
Look out for more on Ice Cream Man as we get it.
